Annual Report
Armstrong World Industries
Lancaster PA

Awards:
Print Magazine

To capture and communicate the essence of Armstrong, a leader in the manufacture of flooring, ceiling materials and kitchen cabinet products, Spagnola & Associates created an eye-catching, tactile annual report based on the theme surfacing. A long, narrow, dynamic physical shape, reminiscent of a plank of wood, was selected to stand out and provide a broad surface to highlight the various products. Detailed, up-close photographic images of the different materials, starting on the cover with wood grain flooring, and followed by carpeting, patterned ceilings and ceramic tile, were joined on each of the right hand pages, opposite the text. Bold aggressive type and large quotations contribute to the energetic presentation of the corporation's critical year end communication to shareholders.